Podcasts

Hello World! Be Nice or Leave, Ep. 0

In today’s loud, competitive, constantly shifting business environment, it’s easy to get caught up in the numbers and forget about the real people behind them. But what if I told you that by prioritizing empathy in your business practices, you can not only better understand and serve your customers, but also improve communication, foster collaboration, and ultimately profits?

Building a community-first wine brand, with Janie Brooks

In this episode, we’re joined by Janie Brooks, Managing Director of Brooks Wine and Oregon’s Wine Person of the Year. But wine was not always Janie’s path. When her only brother died unexpectedly in the middle of the 2004 harvest,…

Beyond the Pack Shot – Mastering Beauty Shots in Wine Product Photography

Beyond the Pack Shot – Mastering Beauty Shots in Wine Product Photography

Today, we’re spotlighting the craft of wine product photography. Far from just capturing images, we’re diving into visual storytelling, the nuances of photo composition, color theory, and cultural awareness, especially for global wine brands. 🍷 What You’ll Learn:

How to Sell More Wine with Better Photography

How to Sell More Wine with Better Photography

Welcome to Headtraining’s deep dive into Lifestyle Photography for Wine Brands! In this episode, we’re uncovering how to transform your digital marketing strategy with the art of lifestyle photography, including: Don’t miss out on the “5forests Ultimate Shotlist” – a…

Marketing Your Winery to the Non-Alcoholic Crowd: Strategies For Success

Marketing Your Winery to the Non-Alcoholic Crowd: Strategies For Success

In this episode of Headtraining, Polly Hammond dives into a vital and evolving aspect of the wine industry: marketing non-alcoholic beverages. Discover the secrets behind successful integration of non-alcoholic options, understanding your customer base, and enhancing the overall experience for…