Journey with us in this episode as we explore the greener side of the web! Your winery website may be silently contributing to the escalating climate crisis, but there’s hope on the horizon – Sustainable Web Design. Today, we delve…
In today’s episode, we’re diving into the world of email marketing, specifically targeting the common pitfalls wine brands often encounter. While the spotlight often lands on social media, email marketing remains a potent tool for direct communication with your audience….
Are you ready to unlock the role of packaging as a pivotal part of your wine marketing strategy? Dive into this recap of Luxe Pack Monaco 2023, where the fusion of luxury packaging and marketing unfolds. In this video, we…
Are you a winery owner or marketer who wants to learn the digital marketing secrets that will help you grow your business? Then you need to tune in to “Headtraining,” the weekly series hosted by Polly Hammond, founder of 5forests and digital marketing expert for the wine industry.
In this episode, we are joined by the leadership team of the Porto Protocol, Marta Mendonca and Cristina Crava. As one of the oldest organizations combatting climate issues affecting wine, The Porto Protocol has taken a radical approach to collaboration,…
Welcome to episode 981 in which host Polly Hammond interviews Natasha Sumkina, this week on Uncorked. This week, we welcome Natasha Sumkina, a St Petersburg native who is spearheading Russian-language wine communications for the GenZ and Millennial markets. Join us…
Welcome to episode 970 in which host Polly Hammond interviews Chinedu Rita Rosa, this week on Uncorked. This week, we welcome Chinedu Rosa, founder of Vines by Rosa and co-founder of Bordeaux Mentor Week. Chinedu was one of the very…
Anyone who follows wine media will know of Dan — a renowned innovator, self-taught winemaker, a consummate storyteller. Today, we talk about taking chances, tackling big issues, and the myriad possibilities for tomorrow’s wine marketing. Let’s get into it.
Welcome to episode 933 in which host Polly Hammond interviews Lis Clément in this episode of Uncorked. More about todays guest:Prior to taking over as Director of her family’s winery, Bodega y Viñedos Clément, Lis spent years honing her wine…
Welcome to episode 924 in which host Polly Hammond interviews Felicity Carter.A respected journalist, editor, and all-around answer-seeker, Felicity chats with me today about the ins and outs of publishing, why the editing process is crucial to proper journalism, and…
Welcome to episode 915 in which host Polly Hammond interviews Sean Spratt in this episode of Uncorked. In this episode, we are joined by Sean Spratt, owner and winemaker at Destiny Bay, New Zealand’s only luxury wine brand. Today, we…
Welcome to episode 906 in which host Polly Hammond interviews Jono Le Feuvre in this episode of Uncorked In this episode, we are joined by Jono Le Feuvre, wine writer and Founder of the Han Drinks Solo wine community. Jono’s…
